HOLIDAY GIFT GUIDE
As the holiday season approached, the Anthem team created a gift guide look book targeted towards our top audiences. I provided art direction, photography, and layout design. Our marketing manager Melissa Kovach, and fellow designer Lisa Tupy were crucial to make our vision come to life.
The look book was imagery based, requiring clean and creative flat lay photography. Anthem’s marketing manager and myself carefully created each scene and styled the products. We took all photography, and I retouched for maximum effect.
DENVER DESIGN WEEK SOCIAL GRAPHICS
Members of the Anthem team participated in a discussion focused on food and beverage packaging during Denver Design Week. I worked with our creative director Michael Benjamin to create eye-catching graphics for social media to promote the event.
Creative team type design challenge
Looking to share the design team’s talent on social media, Anthem Branding’s marketing manager, Melissa Kovach, challenging the creative team to come up with a unique typography design for a phrase. The challenge showcased each designer’s unique style and skills. The design I created was inspired by delicate and intertwined typography and feminine colors.
Anthem website re-design
Conceptual art
Always looking for new ways to improve Anthem’s online presence, I worked closely with our creative director, Michael Benjamin, on a proposed vision for Anthem’s website. I mocked up a dynamic and modern website layout that featured our varied services and incorporated vibrant imagery to engage our target audience.
Photography
Photography is huge component of Anthem’s marketing efforts, from posting photos on instagram to showcasing projects on their website. I led majority of photography efforts as the junior and senior designer - including scouting locations, creating a vision board, product styling, setting up camera and composing shots, and retouching the images.
